15 Instagram Feed Ideas for Business in 2021

Author: Alexandre Huy Le

If the Instagram feed is an art, be an artist with these 15 Instagram Feed Ideas for Business we curate just for your sake! Easy game huh? 

Grid Layouts Ideas For Instagram Business Feed

As Instagram is a visual-first social media platform, you need to have an on-point bio profile.

Being said that, Instagram users are more likely to choose brands with a well-organized grid over those throwing incoherent images and turn their feed into a total mess.

For the stated reason above, we’ll show you 5 brilliant Instagram feed ideas to maneuver those grids for your business.

Idea #1. Horizontal Instagram Feed 

The concept of this theme is rather simple, you post 3 consecutive photos that demonstrate the same objects and vibes. 

Are you vague about what you’re going to post to create this spectacular theme? We suggest you thrive on classicism and simplism just like @Chanel.

One line for black and white follows up by one line for light yellow, vice versa then boom, fashion!

One line for black and white follows up by one line for light yellow, vice versa then boom, fashion!

Besides, the horizontal Instagram feed can also be of great help if you want to showcase your products from different angles. @tomford nails it there!

Tomford showcased each of their product lines with 3 different angles 

Tomford showcased each of their product lines with 3 different angles 

Idea #2. Vertical Instagram Feed

You bet it right! We already mentioned horizontal feed so it would be weird if we ignore the magnificent effects of those vertical Instagram feed ideas for your business.

@diormakeup uses the middle line for the foundation and powder compact and the two sideways for visuals of the models using these products to achieve flawless looks.

A beauty guru or not, one will be enraptured by this well-organized feed

A beauty guru or not, one will be enraptured by this well-organized feed

Indeed, many brands utilize this grid layout idea just like Dior does and make it to a whole new level.

@bitis.hunter put the brand’s core quotes in the middle and played with dancing colors on the two sideways. And together, the brand Instagram feed is nothing less than a masterpiece.

This brand savagely turned ‘vertical’ into ‘magical’

This brand savagely turned ‘vertical’ into ‘magical’

Idea #3. Puzzle Instagram Feed

Want to go extra and make your first impression count? If puzzle feed doesn’t work out in this circumstance then we don’t know what it is (we’re serious).

I bet everyone will be impressed when they chance upon @riverburn.official badass puzzle feed for the first time. 

This puzzle feed is what you call it? Yeah, sophisticated!

This puzzle feed is what you call it? Yeah, sophisticated!

Idea #4. Chessboard Instagram Feed

When you’re so into gambit but are forced to sell online, choose this theme! (just kidding) 

Technically, this theme allows you to alternate 2 different theme pictures so that when they’re displayed on your Instagram bio profile, it looks cool like this:

 

We bet most of ladies will splurge on those bags of this shop

We bet most of ladies will splurge on those bags of this shop

@thecollectclubvn switches quite smoothly between pictures of products and delicate white backgrounds and that makes their feed look sleek and professional.

Idea #5. White border Instagram Feed

When you add white borders between your Instagram pictures, it will leave your Instagram more space, which is the top trending design in this era.  

@charcoal.official really sets their feed apart by simply outlining every picture with a white border. 

Charcoal’s Instagram feed is just calm to look at

Charcoal’s Instagram feed is just calm to look at

Colors Ideas for Instagram Business Feed 

We are living in a world that is full of colors, the affectionate red of roses, the tranquil pastel blue of the coastal line under the golden sunshine, or the majestic green of the massive mountains looming in the mist.

Thus, colors do have a profound impact on our emotional aspects.

And by taking into account the way distinctive colors make us feel, you can manipulate your Instagram feed in a way that creates your desired effects.

It’s high time you defined your brand’s spirit with these 5 Instagram feed ideas for business regarding colors.

Idea #6. Dark colors

Stars can’t shine without darkness. Hence, if your products are in their nicest looks within the absence of sunlight, try dark colors for your Instagram feed.

Apparently, @danielwellington accentuates their fashion wristwatch quite well with dark themes. 

Want to evoke a sense of mystery for your merch? Seek the darkness!

Want to evoke a sense of mystery for your merch? Seek the dark!

Idea #7. Core colors

To come up with an Instagram feed that embraces some specific colors only requires your brand to define your core values in a divine manner.

@skii’s skincare products are highly reputed to bring youthness like a panacea. Thus, the brand Instagram feed is nothing but passionate red, which represents a powerful active woman who is unafraid to take risks.

skii’s Instagram feed is all about RED

skii’s Instagram feed is all about RED

Another skincare brand that embraces a single-colored Instagram feed is @kylieskin. Scrolling up and down the brand’s Instagram bio, you might be captivated by their pastel pink feed.

Kylieskin’s Instagram pink feed gives a sense of sweetness and luxury at the same time

Kylieskin’s Instagram pink feed gives a sense of sweetness and luxury at the same time

Idea #8. Pastel colors

Pastel colors are usually the emblem for delights and joys. For that reason, let’s make those positive feelings pervasive in the air!

@gongchavietnam was successful at highlighting the brand’s optimistic characteristic. Personally, we feel a calling to take a sip of their positivi-tea.

The pastel palette makes the brand Instagram feed looks cheerful 

The pastel palette makes the brand Instagram feed looks cheerful 

Idea #9. Bold and vibrant colors

This Instagram feed bears a striking resemblance to the pastel theme mentioned above. But this time, we go with bold and vibrant colors to make the Instagram feed shine bright.

@dior again makes us impressed by their creativity. Those bold and vibrant colors are really well-aligned with each other right there.

From our perspective, we also see a sense of feminism besides the eye-catching colors

From our perspective, we also see a sense of feminism besides the eye-catching colors

Idea #10. Vintage colors

Fun fact: vintage colors SCREAM high-fashion!

@louboutinworld’s fashion line combines nostalgia and modernity quite well. Perhaps because of that, the brand put a vintage filter on their items and they look like this.

Are you selling a fashion line like this? Go vintage!

Are you selling a fashion line like this? Go vintage!

Content Ideas for Instagram Business Feed

It’s the well-selected color and well-curated grid layout of yours that draw Instagram users’ attention, but it’s your content that decides whether you can earn their loyalty or not.

Always bear in mind that brand image is of utmost importance! Thus, your Instagram feed also needs to be reflective of your brand identity apart from creative grid layouts and exploding colors.

Now let’s take a look at these 5 business content ideas to spice up your Instagram feed. 

Idea #11. Instagram video 

As of writing this article, Instagram is not a photo-centric platform anymore. Hence, those who know how to leverage videos on this platform will be likely to achieve roar successes.

If you are a big fan of Lush, you’ll definitely be aware that the bulk of their feeds are videos. @lush uses those videos for multiple purposes- BTS, tutorials, tell a story, and so many on.

There’re loads of things you can do with the Instagram video feed

There’re loads of things you can do with the Instagram video feed

Idea #12. Lifestyle Instagram feed

The plurality of fashion shops on Instagram is in favor of this type of feed. 

By posting pictures and videos of people mixing-and-matching the brand’s apparel items, @gucci has educated their followers to cash out for their high-fashion outfits.

Lifestyle is one of the most popular Instagram feed for clothing store owners

Lifestyle is one of the most popular Instagram feed for clothing store owners

Idea #13. Monotheme

‘Simple’ and ‘elegant’ are the two adjectives that best describe this kind of theme. 

If you’re affectionate and passionate about your products, this theme can be your first choice. 

@theyenconcept posts about one thing only on their Instagram account, which is potted plants! 

A fresh monotheme for nature lovers

A fresh monotheme for nature lovers

However, be noticed that this theme might not be applicable to brands with a wide range of product lines.

Idea #14. Flatlays

‘Do your products look LIT when you take pictures of them from the top angle?’  If your answer is a hell YUP then Flatlay can make you from a zero to a hero!

@cakedelightstore’s Instagram feed is all about pictures of their delicious cakes, which were all taken from the top.

Flatlays are old but gold

Flatlays are old but gold

Idea #15. Play with Quotes

By adding cool quotes in the right manner, you can not only encourage your audience to engage more but also build up your own brand’s image, which is of extreme importance for business, especially the large ones.

@nike has such a worth noticing Instagram feed when the footwear enterprise always keeps their Instagram feed up-to-date with inspirational quotes.

Whether your business is extra large or extra small, inspiring quotes will never go out of style.

Whether your business is extra large or extra small, inspiring quotes will never go out of style.

Final thoughts

Because Instagram is all about stunning pictures and lively videos, the more creative you get, the better reach you’ll have, which will subsequently boost your conversion rate like crazy.

Therefore, we hope our 15 fascinating Instagram feed ideas for business can help you to figure things out.

By the way, a handsome Instagram feed is crucial but it’s not all that matters! After you pick the most suitable Instagram feed for your business, check out our 7 easy & simple tips to sell more on Instagram.